A new case alleges that Meta has access to the confidential medical information of millions of people without consent and has used it to serve targeted medicine and therapy adverts on Facebook.
The Lawsuit accuses U.S. hospitals of supplying Meta with discreet patient data and violating HIPAA. The complaint states that these hospitals used Meta’s Pixel tool, which then accessed patients’ password-protected portals and transferred sensitive health data that Meta then sold to Facebook advertisers.
Meta refused to provide a comment on the story.
Meta has come under massive fire for its data-tracking policies in the past, and reports have it that the company is currently building a “basic ads” product that does not rely on users’ personal information.
